Four Monetisation Alternatives to Loot Boxes

It is increasingly common for our clients to ask us to advise on player-friendly monetisation that explicitly excludes loot boxes. And this is a timely way to be thinking: Following Belgium’s outright ban on loot boxes, causing devs including Nintendo to pull games from the region, a committee of MPs in the UK last week…

Is Apple Trying to Kill F2P with Arcade?

Yesterday Apple announce the launch date for their new Apple Arcade subscription service: Thursday 19th September. And along with the date they showed off a bunch of games, including Konami’s Frogger reboot, Capcom’s underwater adventure Shinsekai: Into the Depths and Sneaky Sasquatch from my buddies at RAC7 (I played an early version of the game…

F2P, Regulation & Our Responsibility To Players

This article first appeared as the opening column in issue 20 of Wireframe. Free-to-play has brought gaming to billions of new players across the globe: from the middle-aged Middle Americans discovering hidden object puzzles to the hundreds of millions of mobile gamers playing MOBAs in China. People who wouldn’t (or couldn’t) buy games now have…