Department of Play founder and Chief Product Consultant. Will has worked at the likes of SEGA and Rovio, took Angry Birds 2 top 50 grossing and is author of Free-to-Play: Making Money From Games You Give Away.

Tokenomics: How to Design Economies for Crypto Games

As a central concept to crypto gaming, tokenomics is a fast emerging field in game design. But it is also complex and oftentimes confusing. This article was written as a complete introduction and reference guide for developers, publishers and investors. We will cover crypto technologies, their applications and the underlying motivations at play. ContentsToken MechanicsCoins…

The Mathematics of Game Balance

Maths is the fundamental language of games: Strip away the audio, the visuals and the story and you’re left with only numbers. This is true of every game, big or small. The numerical exchanges in Yahtzee or poker may be well surfaced, but the maths at play in a game like Fortnite is far less…

Deconstructing Axie Infinity: Is Play-to-Earn the Future?

Launch Date: October 2018Developer: Sky MavisPublisher: Sky MavisStatus: WorldwidePlatforms: Android (side loading), iOS (closed TestFlight Beta), Windows, Mac OS.Genre: TCG / team battler.Similar to: Hearthstone, Pokémon, CryptoKitties. What is it? Axie Infinity is a NFT-based collectible battler developed by Vietnamese studio Sky Mavis, who are an alumni of Ubisoft’s Enterprise Labs. The developer is also…

Guide: How To Deconstruct Games Better

Guide: How To Deconstruct Games Better

The process of deconstruction can be fundamental in defining the success and quality of your next game project. As such, understanding the process of ‘deconstruction’ could be considered a key skill within game design, yet it is so often misunderstood or given passing attention. Viewing a game through a deconstructive lens lets you build a…

Deconstructing Respawn’s Battle Royale: Apex Legends

What Is It? Launch Date: 4 February 2019Developer: Respawn EntertainmentPublisher: Electronic ArtsStatus: WorldwidePlatforms: PS4, Xbox One and Windows.Plus Switch (confirmed) and mobile (rumoured).Genre: FPS.Similar to: PUBG, Fortnite and Call of Duty: Warzone. Most significantly, Apex Legends marks Electronic Arts’ move on the battle royale space dominated and defined by Fortnite and PlayerUnknown’s Battlegrounds (commonly, ‘PUBG’).…